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Why Weekend Warrior Content Writing Doesn’t Work

Monday, April 21, 2014, Posted by Shelley Muldoon to Content Marketing

Have you ever seen those so-called “weekend warriors”? You know the ones: They’re all gung-ho to fit an intense workout in on the days they have off during the week? Yeah, they’re the ones who either end up complaining about aches and pains on Monday morning, or wind up nursing injuries suffered from their enthusiasm […]

Schedule your social media for maximum impact

Wednesday, January 29, 2014, Posted by Shelley Muldoon to Social Media Marketing

Why scheduling your social media can produce leads for you Some businesses seem to be under the impression that scheduling their social media posts will somehow de-personalize or limit their audience interaction. Quite simply, they are incorrect. Research culled from the folks at HubSpot has shown that auto-publishing of posts proves super-effective for businesses. Case […]

10 Pieces of Email Marketing Advice

Tuesday, January 21, 2014, Posted by Shelley Muldoon to Email Marketing

Looking for email marketing advice? You’ve come to the right place! Remember those days when your email marketing was brand new? It was SO EASY to get customers to click through, and your ROI was awesome. But now, the market has become so saturated with email marketers, it can be tough to stand out amongst […]

What’s new and exciting in the world of social media marketing … and why you need to care!

Tuesday, January 14, 2014, Posted by Shelley Muldoon to Social Media Marketing

Looking forward to 2014, it’s important to know what’s new in social media marketing developments. We do talk a lot about social media marketing here at the WSI Webology blog. There’s a good reason for that: It’s always changing. In fact, every week there seems to be something new happening. Don’t worry, though – you […]

Hashtag History Social Media Marketing

Tuesday, December 3, 2013, Posted by Shelley Muldoon to Social Media Marketing

The History of Hashtags, and How You Can Use Them! I am a firm believer in the power of education. If you know something, you can use that knowledge. In business, information is key; in social media marketing, understanding the hashtag is necessary. Hashtags are like little beacons, little arrows. They point people to where […]

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