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Catapult Your Businesses Revenue by Using These Internet Trends

Wednesday, October 16, 2013, Posted by Shelley Muldoon to Digital Marketing

Using Internet Trends to Catapult Your Businesses Revenue I’m certain you wouldn’t be shocked to hear that more people are using the world wide web every day. What you may not realize is that if you aren’t structuring your marketing strategy around the latest internet trends, you aren’t tapping into new revenue streams. (In other […]

Pandas, Penguins and Hummingbirds: It’s a Menagerie of Search Engine Optimization (SEO) Snares

Monday, October 7, 2013, Posted by Shelley Muldoon to Search Engine Optimization (SEO)

Google’s Panda, Penguin and Hummingbird updates necessitate all businesses make changes in their SEO and Internet marketing techniques. First, Google announced its Panda system updates, and later it announced its Penguin modifications. Today, the search engine giant’s newest method of determining which webpages will rise to the top of keyword searches is called Hummingbird. This […]

What Kind of Reputation Management System Does Your Small Business Have?

Wednesday, September 4, 2013, Posted by Shelley Muldoon to Online Reputation Management

What Kind of Reputation Management System Does Your Small Business Have? Forbes had a very interesting onsite article on reputation management and small business. Though I definitely encourage you to read it, I know you have a lot on your plate. So I’ll give you the highlights of it: Online sites with user-generated reviews can […]

Pay Per Click (PPC) is on the Rise with Mobile Users

, Posted by Shelley Muldoon to Paid Search

Mobile users are finding more Pay Per Click (PPC) ads thanks to a rise in the practice. Would it surprise you to learn that Search Engine Land just reported that, from April 1 to June 30, global pay per click (PPC) spending has increased by 23 percent, and mobile PPC has leapt to 132 percent? […]

Will Consumer Fasts Affect Your Social Media Marketing Returns?

Thursday, August 8, 2013, Posted by Shelley Muldoon to Social Media Marketing

Are your customers fasting from social media marketing? If so, how will this affect your marketing?. A recent headline caught my eye: “Facebook fast sparks debate over Ramadan social media use.” It definitely got me thinking about my clients and their social media marketing. Namely, if your target consumers are part of a group that […]

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