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What the Mayan Apocalypse Taught Us about Website Design and Development

Saturday, February 16, 2013, Posted by Shelley Muldoon to Website Design & Development

The year was 2012. The date was December 21. And it was a nail-biter. Well, sort of. The truth of the matter is that most people didn’t “fall” for the Mayan Apocalypse predicted for that particular date in December. They still paid their bills, planned their holidays, held their tongues when dealing with their bosses […]

Spinning a Web of Good Karma

Wednesday, February 13, 2013, Posted by Shelley Muldoon to Website Design & Development

What kind of karma is your website “putting off”? In other words, is it positive… or negative? Whether or not you believe in karma as a player in the yin-yang of the universe, you have to admit that there are a lot of websites out there that are more sour than sweet. Maybe they are […]

Social Media in 2013 – Stop Trying to Fool Your Customers

Friday, January 25, 2013, Posted by Shelley Muldoon to Social Media Marketing

Every business has done it, and it’s time for us to collectively resolve to come clean: We have to stop trying to fool prospective customers with scientific, formulaic and emotionless social media campaigns. What do I mean? Consider these commonly-used social media “tactics” (which are just begging for backlash): Demanding that your current customers beseech […]

Top 3 Digital Marketing Trends You Can’t Afford to Ignore in 2013

Monday, December 31, 2012, Posted by Shelley Muldoon to Digital Marketing

Be sure to stay tuned for all new digital marketing topics in the New Year. Through our global network of global consultants, WSI is lining up some outstanding industry tips, techniques, and tools all geared to enhance your online presence through our complimentary webinar series. Our first whitepaper for the year is: The Top 3 […]

Social Media Ad Revenues to Double by 2016

Monday, November 26, 2012, Posted by Shelley Muldoon to Social Media Marketing

Good news for those who believe social media ad revenues will be crushed by mobile: A researcher is estimating that the category will double by 2016 to become a $9.2 billion business, in the U.S. at least. BIA/Kelsey projects a 19.2% annual growth rate for the next four years for social media ads. The researcher […]

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